Cookie Policy

Last Updated: 07/02/2026

This Cookie Policy explains how Gut Diagnostics ("we", "us", "our") uses cookies and similar technologies on our website https://gutdiagnostics.co.uk.

By continuing to use our website, you consent to the use of cookies in accordance with this policy, unless you choose to disable them.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites function properly, improve performance, and provide information to website owners.

Cookies may be "persistent" (remain on your device) or "session" cookies (deleted when you close your browser).

2. How We Use Cookies

We use cookies to:

• Ensure the website functions correctly
• Improve website performance and user experience
• Understand how visitors use our website
• Remember your preferences
• Support marketing and advertising activities

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the operation of our website. They enable core functionality such as:

• Security
• Network management
• Accessibility
• Form submissions

You cannot disable these cookies through our website.

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information.

Examples include:

• Pages visited
• Time spent on site
• Error messages
• Traffic sources

We use these cookies to improve website functionality and performance.

3.3 Functionality Cookies

These cookies remember your preferences and choices, such as:

• Language selection
• Location preferences
• Saved forms
• Login details (where applicable)

They help personalise your experience.

3.4 Marketing and Advertising Cookies

These cookies track your browsing habits and may be used to:

• Display relevant advertisements
• Measure campaign effectiveness
• Limit ad repetition
• Support remarketing activities

These cookies may be placed by us or third-party partners.

4. Third-Party Cookies

We may allow trusted third-party services to place cookies on our website, including:

• Google Analytics
• Google Ads
• Meta (Facebook) Pixel
• Microsoft Clarity
• Other analytics and marketing platforms

These providers have their own privacy and cookie policies.

5. Managing Your Cookie Preferences

You can manage or disable cookies through:

5.1 Website Cookie Banner

When you first visit our website, you will be presented with a cookie banner allowing you to accept, reject, or customise cookies.

5.2 Browser Settings

You can also control cookies via your browser settings. Instructions are available at:

• Google Chrome: https://support.google.com/chrome/answer/95647
• Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
• Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
• Microsoft Edge: https://support.microsoft.com/en-us/help/4027947

Please note that disabling cookies may affect website functionality.

6. Legal Basis for Using Cookies

Under UK data protection and ePrivacy regulations:

• Strictly necessary cookies are used based on legitimate interest
• Other cookies are used based on your consent

You may withdraw consent at any time through our cookie settings.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

8. Contact Us

If you have any questions about our use of cookies, please contact us:

Gut Diagnostics
Website: https://gutdiagnostics.co.uk
Phone: 0121 446 1671
Email: info@gutdiagnostics.co.uk